niche marketing

niche marketing
noun (U) the practice of trying to sell a product to a particular group of people

Longman dictionary of contemporary English. 2004.

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  • niche marketing — ➔ marketing * * * niche marketing UK US noun [U] MARKETING, COMMERCE ► the activity of selling products or services to a niche market: »Niche marketing allows you to develop a strong service or product presence in the chosen niches of your… …   Financial and business terms

  • niche marketing — noun The marketing of a product aimed at a niche market • • • Main Entry: ↑niche …   Useful english dictionary

  • niche marketing —  Marketing strategy of serving a unique (often small) market segment. Niche marketing is considered a step toward RELATIONSHIP MARKETING, because it reinforces the concept that companies must anticipate and satisfy customer needs …   American business jargon

  • niche marketing — noun the finding and exploitation of niche markets …   Wiktionary

  • niche marketing — /ni:ʃ mɑ:kɪtɪŋ/ noun the promotion of a product aimed at one particular area of the market. ⇒ concentrated marketing …   Marketing dictionary in english

  • niche marketing — See concentrated segmentation …   Big dictionary of business and management

  • Niche market — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • Niche blogging — is the act of creating a blog with the intent of using it to market to a particular niche market. While it could be argued that every blog is, in some form, a niche blog, the term as it applies to marketing refers to a particular kind of blog.… …   Wikipedia

  • Marketing mix — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • marketing — finding out what customers want, then setting out to meet their needs, provided it can be done at a profit. Marketing includes market research, deciding on products and prices, advertising promoting distributing and selling. Glossary of Business… …   Financial and business terms

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